Wednesday, October 5, 2011

A brief summary of JustLocal for Templestowe residents and businesses.

I wanted to share with others in Templestowe what JustLocal is about. I’m a computer consultant with a large amount of expertise across a range of computer related disciplines. I find the best way to show others is by example.

What I did is what anyone with a small amount of assistance can do. The difference between myself and others is I assist people and charge for my time. I share my knowledge so people aren’t tied to myself or my services. My hope is that by looking after their interests they’ll appreciate the services I offer. I’ve found it to be an approach which works well because others don’t work that way.

To  explain JustLocal for residents and businesses in Templestowe, I decided to build a web page. For any business this is very easy to do. If you can design a single page brochure to promote your business, your brochure can be reproduced with minimal time and cost as a web site to let others in your area know your business exists.

In this case I decided to register the domain for, set up hosting space, point the domain at the hosting space, create a web page and then upload the web page. In a couple of hours the page was live on the internet. I literally just set this up and it is live within minutes. You should however wait usually 24 hours to make sure the domain has filtered through the internet.

I have a number of low cost approaches I can show people how to set up a presence on the internet. Some approaches they can maintain themselves with minimal technical skills. All that is required is some basic training and some support when required. Other approaches require a little more training and some software.

With some basic training and support you can literally have a web presence up within 24 hours and your only out-of-pocket cost could be the domain, which costs around $10-$30 a year depending on the domain you wish to use.

I’d encourage every small business to get a presence on the internet. It looks so much more professional to send out emails for a business using (or than or By using a domain every email you send out helps promote your business. I find people do check out your web site based on your email address.

A lot of people put thousands into a web presence and the only business that makes money is the web developer. I believe people should start small and as your investment generates business for you, then reinvest some of that money and evolve your presence.

If you don’t have a web presence and want something to get your started give me a call. My aim is to use my skills to help others cost effectively promote their business on the internet.

If you just wish to read a little more about JustLocal then visit

Kelvin Eldridge
Call 0415 910 703 if you’re local require assistance with a web presence.

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